Your artwork is ready… Now, where do you print it?!

Every company in one way or another makes use of marketing material to promote their business and approach both new and existing customers. That’s why so much time and effort is focused on designing the perfect logos, and creating interesting brochures, unique business cards, or captivating posters to capture customers’ attention.

DATE 6 December 2016

Your design options are quite obvious: either you you hire a design company, do it in-house (recommended only if you really know what you’re doing, or have a designer on your payroll), or find some free template and adjust it to your needs. However, what happens once you have your design ready? This post is dedicated to giving you an overview of the options that you have to print your design here.

Overall, we would say that there are 4 choices for printing your products. Let’s walk you through each one of them

1. Use AMS’ print management service
At AMS for over 10 years we have built up a vast portfolio of clients, both small and large, Thai and International. Among the people reading this blog, it is likely that some probably hired us to design marketing material. In addition to doing the design, AMS can also make your life easier by taking care of the entire printing process. We have amassed quite some experience with printing and with our integrated print production management service you’re sure to get the products that you envisioned. We take care of everything from A to Z.

2. Send in your file to a large printing company
This second option is quite obvious to anybody. Offline printing companies have been around for ages, and have the appropriate equipment to print your products in high quality. However, these companies’ main goal is to land big orders, preferably recurring, from large corporate customers. This means high volume, and sophisticated products. With your 5000 flyers, 200 brochures, and/or 1000 business cards, they might not give you the best of prices. Usually, these companies don’t have clear pricelists, and as a result their pricing is quite intransparent. You get the price you get, and there is not much that can be done about it unless you have some negotiating power (printing volume and printing frequency). If you are not a high profile customer, you might not get your products in the fastest time either, as others get priority.

3. Take your file to a print shop
As a third option, you can also bring your design file to a small print shop around your house or office. Many people find this convenient, not least because these shops are everywhere, pricing is quite transparent, and production times as well. Taking your file to a print shop is probably the fastest way to get it printed, however you will probably have to give in in terms of quality. Indeed, it should come as no surprise that these family owned shops cannot compete with the state-of-the-art printing equipment of larger companies. However, additional benefits include that you get to talk to them face-to-face, and get some advice from them. There is also room for negotiation, which some people like. In a nutshell, print shops allow you to trade in some quality for speed and convenience.

4. Print online with Gogoprint
However, if convenience, print quality, and decent pricing are high on your list of priorities, it might make a lot of sense for you to print your artwork files online. Right now, the only proper full-service online printing company operating in Thailand is Gogoprint. Gogoprint’s website enables you to order printing products online from A to Z, by picking the product you need, choosing your options (format, finishing, etc.), submitting your order, and uploading your file to the website. After a couple of days, your order get delivered where you want in Thailand. We have tested their service and can confirm that their website looks clean, is user-friendly, and ordering is simple and fast. Gogoprint also differs from other printers by enforcing 100% pricing transparency, as well as clear shipping deadlines that they are committed to respect. In case you have any questions, their customer service is also available to answer them.

Now that we’ve shed some more light on the options available to you to fulfill your printing needs once your artwork files are ready, it’s up to you to look into the options and decide for yourself which one you prefer.