13 October 2016
Everyone likes to feel special. If a new acquaintance remembers your name, wishes you a happy birthday or congratulates you on a public accomplishment,
13 October 2016
Every marketing material you create has one. Yes, the overarching purpose of all marketing materials is to promote your business, but the means by which this is done varies.
4 October 2016
For centuries, a brand was used to distinguish where a product came from, or who it belonged to. In the early days, cattle ranchers used this method to indicate which
27 September 2016
How fonts influence customer opinion When many business owners attempt to persuade prospective customers, they use images. Obviously, images have a tremendous ability
17 September 2016
For the average person, the difference between brand and logo can be perplexing. You may even think they’re the same thing. Regardless,
8 September 2016
When it comes to images, there are well over a dozen different file types to choose from. And for business owners who aren’t graphic design experts, knowing when to use a gif
1 September 2016
WordPress. You’ve heard of it. You know it has something to do with websites, but what exactly is it? And how can it benefit your business? WordPress is a CMS,
25 August 2016
The average person knows what he or she likes. When you’re looking for a new product, you almost instinctively find the one you want,
17 August 2016
Strong copywriting can make your business a lot of money. It can sell your products and services, and demonstrate why you’re a better option than your competitors.
15 August 2016
Are you ready for your close-up? While you may typically hear these words at a photoshoot involving models, it’s less likely when food is the main subject.